9 Details to Include in "Missing" Posters/ Fliers

So you left the back door open. Fido runs outside like wild fire and the next thing you know, you're searching for him for hours with no luck. As a precaution, if chipping is available in your area, I highly suggest this option. It's a little costly, but it may just be the thing to save you a whole lot of time and effort in searching for him.

"Oh, Come on. You can do better than that!"

Your dog is missing, what are you to do? First of all, please stay calm. Don't panic and figure out a way to disperse the information of him being lost. An age old procedure is to create posters and fliers with Fido's picture and a description of it. Here are some things that should be included in your poster:

1. His name or nickname (of course!)

2. A big clear picture of him alone (or with a giant circle around his portrait if he is with his doggy friends).

3. Breed

4. Color (don't just say "mixed" or "tri-color". This is important since you'll be photocopying your fliers rather than printing colored ones) and Size (just an approximation unless you have his exact weight and height)

5. Distinct markings like "a brown spot over his eye"

6. Gender (if your dog is male or female. Also specify he/she was neutered/spayed)

7. The date and location you last saw him

8. Your name and your number and email ( wherever you're fastest to reach)

Here's a nice poster, I'd definitely recommend. Obie Flyer

I say this of utmost importance because there was a time I've read an ad about a lost dog which I've noticed already. I saw the dog roaming around the park for two straight days now and decided to track him this time.

I tried calling the owners- since they hadn't replied to my text. Nobody answered the phone so I followed the dog all around the park and elsewhere because I didn't have a leash handy to catch him. I tracked him for 2 hours trying to call the owner's number but nobody replied.

So, I finally gave up and went home because it was getting really late. Two hours later- at 11 in the evening, the owners called me. I had explained to them that I saw the dog of exact description roaming around the park nearby and whom I went after. In response, they immediately drove off to where I'd told them he was and where else I went but never found their baby, unfortunately. In case you're curious as to what breed the dog was, it had been a white Japanese Spitz.

9. Reward if you're able to afford it. It's better not to specify the amount.


There are many poster templates in the web that can help you make your missing dog flier. Try not to rely on handwriting. Computer generated prints are easier to read.